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META-EXPLORER CAPSULE
Nike ACG's First Step into Metaverse Fashion
BRAND
NIKE ACG META EXPLORER
(NO DIRECT AFFILIATION WITH THE BRAND)
SECTOR
APPAREL DESIGN
YEAR
2022
DURATION
6 WEEKS
DISCIPLINE
ART DIRECTION
CONCEPT DESIGN
INDUSTRIAL DESIGN
WHAT DOES ALL CONDITION MEANS IN METAVERSE ?
WHAT CONDITIONS ARE THE APPARELS PROTECTING THE USERS FROM ?
...
METAVERSE
People decribe metaverse as a utopia where people can get away from real life pressure and make socialize easy and fun. Expressing themselves freely.
But in reality, metaverse could be a dangerous place ...
HOW I SEE METAVERSE ...
MY AESTHETIC INSPO
2017 Errolson Hugh ACG
Moncler
Craig Green
MONOCHROMATIC
LAYERING
BOLD CLEAN CUT
3 DYSTOPIAN CONDITIONS IN METAVERSE
I AM DESIGNING FOR
( HOVER TO REVEAL )
VIRTUAL HARASSMENT
02
VIRTUAL HARASSMENT
03
INVASION OF PRIVACY
INVASION OF PRIVACY
01
IDENTITY EXPRESSION
IDENTITY EXPRESSION
...
3 conditions
01
-
Embryo
-
True colorful identity hidden underneath the dark covering
WHAT IS REAL IDENTITY ? WHAT' STOPPING THEM TO SHOW THAT ?
02
HOW COULD WE PREVENT HARASSMENT IN METAVERSE ?
Prevent phygital touches
Inflate when danger approaches
6 ft safe zone
WATER SEALED ZIPPER
FRONT POCKET
03
HOW COULD WE EMPHASIZE ON PRIVACY ?
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